Merch programs, designed and built for you

Merch your community actually wants to wear.

Custom merch for schools, teams, clubs, and community brands. We design it, produce it, and build the store it sells from.

Trusted by schools, teams, and community-driven brands in CPG, fitness, cannabis, and more.

Who we build for

Pick your lane.

Different groups need different merch programs. Start with the one that sounds like you.

85%

of consumers remember the brand that gave them merchandise

3,300

brand impressions over the lifetime of a single branded product

60-70%

typical gross margin when brands sell their own merchandise

Sources: ASI Ad Impressions Study, 2026. TrueProfit apparel benchmarks across 600+ stores, 2026.

PHANTOM MERCHANDISE
FREE QUOTE ESTIMATOR

What would your merch actually cost?

Six quick questions. Instant ballpark estimate. No commitment.

76%

are more likely to do business with a brand that gave them merch

83%

keep branded products for more than a year

75%

view branded merch more positively than any other ad format

Source: ASI Ad Impressions Study, 2026.

Recent Projects

$0.001

cost per impression of a branded product, cheaper than any digital ad

78%

keep branded products because they are genuinely useful

54%

still have the last branded product they received

Sources: ASI Ad Impressions Study, 2026. PPAI consumer research.

Three ways to do merch

One partner, three ways to make it.

We match the method to the job, so you never pay for more than you need.

Print on demand

Upfront cost
None
Minimums
None
Speed
Ships as orders come in
Best for
Fundraisers, spirit stores, testing designs

Domestic bulk

Upfront cost
Moderate
Minimums
Low
Speed
A few weeks
Best for
Events, staff, team orders

Overseas custom

Upfront cost
Highest
Minimums
Higher
Speed
A few months, plan ahead
Best for
Signature pieces, fully custom garments, best unit cost

Not sure which fits? That's what the call is for.

Get Started
Storefronts

We build the store, too.

Most merch companies hand you boxes and wish you luck. We also design and build the online store your community buys from. Mobile-first, fast, and accessible, so supporters can order in a few taps. We'll show you a free demo in 72 hours.

See how it works
Full service merch partner

Services

Discovery and Strategy

Before we design anything, we get to know your world. We study your market and your customer, then build a merch strategy around real business growth.

  • Industry Research
  • Competitor Analysis
  • Hero Customer Research
  • Team Discovery Meeting
  • Merchandise Growth Strategy

Full Stack Design Services

Everything from first concept to a factory-ready file. We turn your idea into merchandise that looks premium and feels unmistakably yours.

  • Graphic Design
  • Garment Design
  • Photorealistic Mockups
  • Tech Pack Design

Supply Chain Management

We run the entire production journey, so your merch shows up on time, on budget, and exactly how you pictured it.

  • Preliminary Pricing
  • Manufacturer Communication
  • Construction and Fabric Guidance
  • Manufacturer Negotiation
  • Sample Orders
  • Bulk Orders
  • Logistics
  • Door to Door Delivery
Tech pack illustration
For established brands

Already have branded merch?

Some of our most successful clients came to us with a merch program already in place. Our team specializes in taking your brand's existing merch and making it more efficient, more profitable, and more desired by your community.

Free Cost Audit

You meet with our team and walk us through what you've been paying for branded merchandise. Based on your specific situation, we calculate the most efficient way to get your merch made.

Schedule a Free Consultation
Simple, transparent pricing

Pricing

Every engagement starts with a conversation. Pick the tier that fits and let's talk.

First-time customer promo

Entry

Your first custom piece, designed and sourced for you. See the quality before you commit to anything bigger.

$750 $300
  • Custom design for one piece
  • Factory sourcing on your behalf
  • Production sample delivered to your door
Design process illustration
Design process

Process

Designing and sourcing all your merchandise needs, with strategy and taste from end to end.

1

Define Your Vision

We will work together to find the perfect merchandising plan tailored to your needs. This is where we will flesh out your ideas and align on how we will bring them to life. As well as discuss how to avoid losing time and money with common mistakes.

2

Turn Your Idea Into Reality

We connect with the best manufacturer for your project, and turn your concepts into physical samples. Here we will iron out lead time, bulk pricing and all the little details which are often missed.

3

Create Merchandise That Leaves An Impression

Once you get the physical sample in your hand, you'll never want to go back to run of the mill logo t-shirts. This is our chance to make adjustments to the sample, and make a bulk order so your customers can fall further in love with your business.

FAQ'S

Answers

Find answers to common questions about my design process, services etc…

Consultation illustration
Product DesignBrand Identity DesignBranding
What services do you provide?

Phantom Merchandise operates as your embedded merch director, not a vendor you place a one-time order with. I offer two tiers: an entry-level service where I source premium blank apparel and handle logo prep with a low barrier to get started, and a full custom cut-and-sew tier that covers everything from brand audit and mood boards to tech packs, overseas factory sourcing, sampling rounds, and production management. If your brand wants to elevate your merchandise portfolio, this is built for you.

How do I start working with you?

Book a discovery call. That's it. We'll spend 15 to 30 minutes getting clear on what you need, what your brand is about, and whether we're a good fit. If we are, I'll send a proposal within 24 hours. No pressure, no commitments. Just a real conversation.

What design tools do you use?

I work with industry-leading tools like Figma, Gemini, and Adobe Suite to create tasteful, high quality designs.

How long does a project take?

Project timelines vary based on scope, but the discovery and design service is delivered in 2 weeks on average. Production and shipping from overseas can take a while, but that's an advantage for brands who are willing to plan ahead.

Do you provide revisions?

Yes. The concept and design stage comes with unlimited revisions. You don't move on until you have a detailed design you love.

What industries do you work with?

Schools and athletic departments, booster clubs, travel and club sports teams, leagues and events, CPG and supplement brands, fitness, coffee, cannabis brands, and musicians and creators. My background is in branded merchandise, marketing and design. I love streetwear but the work translates across any brand where community and identity drive purchasing decisions.

Do you work with small brands or just big ones?

Both. I work with brands that take their identity seriously, whether you're a multi-location brick and mortar store, an independent artist with an online presence, or a CPG brand looking to level up your marketing. What matters isn't how big you are, it's whether branded merchandise is meaningful to your community and your strategy.

Can you build our online store?

Yes. We build a mobile-first online store for your team, club, or brand, and you'll see a free demo in 72 hours. On print on demand there is $0 upfront, and orders ship straight to your supporters.

Do we have to order in bulk?

No. Print on demand has no minimums, so every order is made as it comes in. When bulk makes sense for an event, a team order, or a signature line, we'll walk you through it.

Where is production happening?

Both domestically and overseas. Primarily in established manufacturing regions with proven track records for apparel. I have existing factory relationships and direct communication channels, which means I'm not starting from scratch with sourcing every time. You're getting the benefit of relationships I've already built and vetting I've already done.

Why work with you?

Sourcing custom merchandise without someone who's been through it is expensive in time, mistakes, and money. I've spent years building factory relationships, running sampling rounds, and managing production from tech pack to delivery. That infrastructure is what you're buying access to. You stay focused on your business. I handle the complexity, protect your timeline, and make sure what shows up actually looks like your brand.