Building Premium Merchandise Collections

Elevate Your Merch Above Your Competitors. Without the Guesswork.

Get high quality, custom merchandise from top factories worldwide, designed, sourced and delivered to your business- for growing brands who are serious about how they are represented.

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About Me

Hello, my name is Daniel. I'm a passionate Merchandise Designer and Sourcing Expert based in New York. I specialize in building out premium and tasteful merchandise collections for brands looking to level up their marketing strategy. I handle everything from idea to delivery, working with a trusted network of manufacturers on anything from apparel to packaging to marketing materials.

Hello, my name is Daniel. I'm a passionate Merchandise Designer and Sourcing Expert based in New York. I specialize in building out premium and tasteful merchandise collections for brands looking to level up their marketing strategy. I handle everything from idea to delivery, working with a trusted network of manufacturers on anything from apparel to packaging to marketing materials.

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Entrepeneur

Phantom Merchandising

Currently

Merchandising and Marketing

Lowell Herb Co

2024-26

Entrepeneur

Phantom Streetwear

2022-24

Merchandise Design

Merchandise Design

Manufacturing Management

Manufacturing Management

Branding Strategy

Branding Strategy

Packaging Design

Packaging Design

Adobe Illustrator

Adobe Illustrator

Recent Projects

Design services

Services

Helping businesses standout with custom branded merchandise that customers actually want to wear.

Brand Discovery

Merchandise Design

Mock Ups

Tech Packs

Sourcing

Delivery + Logistics

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Brand Discovery

Crafting a branded merchandise strategy that's unique to your business and niche. We work together to align on materials, silhouettes, and themes.

Brand Discovery

Crafting a branded merchandise strategy that's unique to your business and niche. We work together to align on materials, silhouettes, and themes.

Brand Discovery

Crafting a branded merchandise strategy that's unique to your business and niche. We work together to align on materials, silhouettes, and themes.

Sourcing Expertise

Connecting you with the top factories in the world in order to meet quality and price standards. I manage all outreach, communication and negotiation on your behalf.

Sourcing Expertise

Connecting you with the top factories in the world in order to meet quality and price standards. I manage all outreach, communication and negotiation on your behalf.

Sourcing Expertise

Connecting you with the top factories in the world in order to meet quality and price standards. I manage all outreach, communication and negotiation on your behalf.

Merchandise Design

Designing premium, impactful merchandise full of care, quality and detail. Allowing you to tell your brand's story while turning every customer into a walking billboard.

Delivery and Logistics

Navigating the complex landscape of shipping branded merchandise overseas, ensuring it arrives at your business safe and on time.

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Design process

Process

Designing and sourcing all your merchandise needs, with strategy and taste from end to end.

Define Your Vision

We will work together to find the perfect merchandising plan tailored to your needs. This is where we will flesh out your ideas and align on how we will bring them to life. As well as discuss how to avoid losing time and money with common mistakes.

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Define Your Vision

We will work together to find the perfect merchandising plan tailored to your needs. This is where we will flesh out your ideas and align on how we will bring them to life. As well as discuss how to avoid losing time and money with common mistakes.

1

Turn Your Idea Into Reality

We connect with the best manufacturer for your project, and turn your concepts into physical samples. Here we will iron out lead time, bulk pricing and all the little details which are often missed.

2

Create Merchandise That Leaves An Impression

Once you get the physical sample in your hand, you'll never want to go back to run of the mill logo t-shirts. This is our chance to make adjustments to the sample, and make a bulk order so your customers can fall further in love with your business.

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FAQ'S

Answers

Find answers to common questions about my design process, services etc…

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Product Design

Brand Identity Design

Branding

What services do you provide?

Phantom Merchandise operates as your embedded merch director — not a vendor you place a one-time order with. I offer two tiers: an entry-level service where I source premium blank apparel and handle logo prep with a low barrier to get started, and a full custom cut-and-sew tier that covers everything from brand audit and mood boards to tech packs, overseas factory sourcing, sampling rounds, and production management. If your brand wants to elevate your merchandise portfolio, this is built for you.

How do I start working with you?

What design tools do you use?

How long does a project take?

Do you provide revisions?

What industries do you work with?

Do you work with small brands or just big ones?

Where is production happening?

Why work with you?

Available For Work

Curious about what we can create together? Let’s bring something extraordinary to life!

hello@framebase.design

Design In Framer

All rights reserved, ©2025

Available For Work

Curious about what we can create together? Let’s bring something extraordinary to life!

hello@framebase.design

Design In Framer

All rights reserved, ©2025

Available For Work

Curious about what we can create together? Let’s bring something extraordinary to life!

hello@framebase.design

Design In Framer

All rights reserved, ©2025